Dominique Carbaugh, Author at Credit Union Digest

Credit Union Marketers Often Position Their Institution Against Another, But Is Comparative Marketing Worth It?

Posted by Dominique Carbaugh | Jan 27, 2021 | Marketing

In an article titled “Chobani Unveils Media Campaign to Support Simply 100 Greek Yogurt: ‘It’s a...

Posted by Dominique Carbaugh | Jan 16, 2021 | Marketing

If your ad engagement rates are low, consider this: at least 86% of TV watchers are completely...

Should it be the responsibility of brands to be a force for good? Yes, it unifies. Yes, it’s good...